Art direction and design for the launch of Smith & Cult’s invisible charcoal primer.
Creative Direction: Eric Lobb at Standard Black
Photography: Hannah Khymych
Art direction and layout design for limited edition line extension of ck one.
Creative Direction: See Cheung
Photography: Carl Kleiner
Art direction and design for the relaunch of Smith & Cult’s full line of beauty products, including in-store visual merchandising displays for Ulta, as well as ecomm photography and website design.
Model photography: Sarah Silver
Still life photography: Dimitri Newman
Art direction for Gwenyth Paltrow's digital wellness and lifestyle recipe content.
Design and Art Direction for direct-to-consumer wine brand. Oversaw creation of monthly printed journal, campaign imagery, and new wine brands.
Photography: Hannah Gweun
Art Direction and design for Physicians Formula 2019 campaign across in-store, print, and digital assets. Responsible for concept, casting, art direction, overseeing post-production, and designing style guide layouts.
Still life photography by Kevin Cremens
Model photography by Jenn Collins
Art direction for still life ecommerce and editorial content for Gwenyth Paltrow's digital wellness and lifestyle brand. Concepted shoots, created web layouts, and partnered with developers and merchants to support product launches.
Art direction and design for Calvin Klein's Euphoria fragrance Mother's Day campaign, including print, video, and store visuals.
Photography: Kate Jackling
Designed layout, typography, and art directed still photography in the monthly J.Crew Style Guide. Created accompanying responsive web features for cross-platform experience.
Art direction and interactive development for a shoppable beauty feature created for Sephora in partnership with the Cut. Read the full story here.
Photography: Josh Dickinson